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Modon Holding

About

Modon are one of the largest Real Estate developers in the region and approached Busa Woodward tom support their master planning strategy with a commercially sustainable human experience.

Embedding cultural identity, heritage, and community life into spatial planning, programming, and storytelling to ensure places express authentic character while supporting vibrant public life.

Services

Cultural Placemaking
Story Telling
Master Plan
Public Realm

The Challenge

The challenge was to move beyond iconic architecture and ensure that culture, programming, and community life were embedded in commercially viable and operationally sustainable ways.

Our Approach

We carried out a portfolio-wide culture and entertainment strategy to support the differentiation of Modon communities.

The Result

The outcome was a strategic framework that integrates cultural programming, storytelling, and community rituals into development planning, supporting Modon in creating vibrant, authentic communities that offer lasting value beyond physical assets.

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Visitor Experience workshop
2
Blending the location with the human experience
3
Managing the commercial spaces in all the right places
Visitor Experience workshop
1
Blending the location with the human experience
2
Managing the commercial spaces in all the right places
3